Legal

Cookie Policy

Information on the use of cookies on the gruppoprime.it website

1. What cookies are

Cookies are small text files that the websites visited send to the user's terminal (computer, tablet, smartphone), where they are stored before being re-transmitted to the same sites on the next visit. Cookies allow the site to remember the user's actions and preferences (such as language, font size and other display preferences) so they don't need to be set again when returning to the site or browsing from one page to another.

2. Types of cookies used

2.1 Technical cookies (necessary)

These cookies are essential for the proper functioning of the website. They enable navigation and the use of basic features. Without these cookies, the site cannot work correctly. They do not require user consent as they are strictly necessary to provide the service.

Session cookies for login management
Cookies for saving cookie preferences
Security cookies (CSRF protection)
Cookies for server load balancing

2.2 Analytics cookies

These cookies collect aggregated information on the number of users and how they visit the site. We use this data to improve the browsing experience and optimize site performance. These cookies do not collect information that identifies the user.

Google Analytics (with anonymized IP)
Analysis of the most visited pages
Time spent on the site
Traffic sources

2.3 Marketing/profiling cookies

These cookies are used to track visitors across websites. The intent is to display relevant and engaging ads for the individual user. These cookies require the user's explicit consent.

Google reCAPTCHA (for anti-spam form protection)
Social media cookies (Facebook, LinkedIn, Instagram)
Remarketing cookies

3. Legal basis for processing

The processing of personal data through technical cookies is based on the legitimate interest of the data controller in ensuring the proper functioning of the site. For analytics and marketing cookies, the legal basis is the user's consent, expressed through the cookie banner on the site, in accordance with EU Regulation 2016/679 (GDPR) and Italian Legislative Decree 196/2003 (Privacy Code), as amended by Legislative Decree 101/2018.

4. Managing cookie preferences

Users can manage their cookie preferences in several ways:

4.1 Through the cookie banner

On first access to the site, a banner is shown allowing you to accept all cookies, reject non-necessary ones or customize preferences. Closing the banner without making a choice will set only the necessary cookies.

4.2 Through browser settings

Users can also manage cookies through their browser settings. Below are links to the guides of the main browsers:

Google Chrome: chrome://settings/cookies
Mozilla Firefox: about:preferences#privacy
Safari: Preferences > Privacy
Microsoft Edge: edge://settings/privacy

5. Third-party cookies

5.1 Google reCAPTCHA

We use Google reCAPTCHA v3 to protect the site's forms from spam. This service may set cookies to verify that the user is not a bot. Data is transmitted to Google LLC.

Purpose: anti-spam protection
Provider: Google LLC
Privacy Policy: https://policies.google.com/privacy

5.2 Google Analytics

We use Google Analytics with anonymized IP to analyze site traffic. This service collects anonymous visit data to allow us to improve content and the browsing experience.

Purpose: statistical analysis
Provider: Google LLC
Privacy Policy: https://policies.google.com/privacy
Opt-out: https://tools.google.com/dlpage/gaoptout

6. Cookie duration

Cookies have different durations depending on their type:

Session cookies: deleted when the browser is closed
Persistent technical cookies: up to 12 months
Analytics cookies: up to 24 months
Marketing cookies: up to 12 months
Preference cookies: up to 12 months

7. User rights

In accordance with the GDPR (art. 15-22), the user has the right to:

Access their personal data
Rectify inaccurate data
Request the deletion of data
Restrict processing
Object to processing
Request data portability
Withdraw consent at any time
Lodge a complaint with the Data Protection Authority (www.garanteprivacy.it)

8. Data controller

The data controller is: Prime Srl Via San Giuliano Sura, snc 03039 – Sora (FR), Italy VAT: 02878030606 Email: info@gruppoprime.it Phone: +39 0776 830085

9. Updates to the Cookie Policy

This Cookie Policy may be subject to changes and updates. Users are invited to consult this page periodically to stay informed of any changes. The date of the last update is shown at the bottom of the page.

Last updated: 14 April 2026